Hypercolor is back, umm yay?
There’s a saying that I can’t quite remember properly, it’s along the lines of ‘everything old will be new again’. Well someone at American Apparel must’ve heard the same saying and has given life to another trend from the past, hypercolor t shirts.
Here’s the details from the American Apparel website;
Our ultralight Sheer Jersey T-shirt, made with a temperature sensitive pigment that changes between two colors - one when cold, one when warm.
- 100% Sheer Jersey cotton, combed for softness and comfort
- Avoid prolonged exposure to sunlight
- To extend the life of this novelty garment, wash with like-colors in cold water, dry low or air dry
- Coming Soon: Hyper Fast-Black


love it!!!!
bonds brought back hyper colour singlets and wife beaters i think last year or the year before, i bought one for owen. it was amazing.
when i was a kid i ahd the greatest hyper colour shirt ever. it was white with a big pink heart on the front that changed to purple when it got warm. so much fun.
now im a grown up i can see how it could have been weird when a 6 year old runs up to you asking you to touch her chest. because then the colour would change! it was exciting. i think i wore it on mufti (lol) day and got mega felt up.
good times!